The Chronicle & Echo supported the national Small Business Saturday campaign, to spotlight the amazing independents we have on our doorsteps here in Northampton. Take a look at our coverage in the run up to the annual initiative on December 7, 2024.

Small Business Saturday: We should be proud of Northampton’s independents and go out of our way to support them

Having spotlighted some amazing independents across Northampton in the countdown to Small Business Saturday (December 7), we should be proud of what the town has to offer. Day in and day out I get to speak to the individuals at the heart of our town’s business community, and their passion is something to behold.
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Small Business Saturday: ‘Small businesses are little dreams and we’ve been brave enough to take the leap’

A passionate gluten-free baker is the next to show her support for Small Business Saturday (December 7), by sharing the important reminder that each founder has been brave enough to embark on their dream. Zara Sey founded GF Shoetown Baker in January 2021 from her home in Abington, and she has flourished as a solo business owner working around her young daughters ever since.

Small Business Saturday: Quirky gift shop describes annual campaign as ‘huge’ for community of independents

As we begin our countdown to Small Business Saturday on December 7, the first independent we want to spotlight is a quirky gift shop that has expanded across Northampton this year. Lindsey Scott-Walker established Feather Robins Gifts in Kent Road in September 2022, in the hope of becoming a one stop shop for all customers’ gifting needs.

Small Business Saturday: National roadshow to visit Northampton and put businesses on the map

A national roadshow, travelling across the UK in advance of this year’s Small Business Saturday, is set to visit Northampton and put our inspirational business community on the map. The tour will visit the town on November 18 as part of a month-long journey, with the aim of sharing the stories of the UK’s 5.5 million small businesses and the communities behind them.